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In today's world, where society is increasingly aware of the importance of diversity, equality and inclusion, uhlsport as a team sports equipment manufacturer is raising its voice, and taking a clear stance. Their focus is not only on quality products, but also on an inclusive environment, in which everyone is accepted, regardless of gender, origin or other characteristics. The company promotes the self-confidence and performance of its employees and athletes by valuing individuality.
uhlsport is convinced that diversity is a strength and that different perspectives and experiences enrich both the company and the sport. They take responsibility and actively promote diversity and inclusion.
Melanie Steinhilber, Director Markets and member of the uhlsport GmbH management team, is an inspiring example of how companies can take a stand by standing up for equality and acceptance.
In the SPORT1 Brown Bag Session, we talk to her about the importance of why sport also means social responsibility and would like to motivate others with her
role as a sponsor of #FrauenFuerFussball to follow her example.
SHOWNOTES
00:00-00:25 Introduction
00:26-01:07 Why is uhlsport promoting diversity in the sports industry and in its own organisation?
01:08-02:27 What specific measures does uhlsport take to promote diversity and equality?
02:28-03:09 To what extent does the company's proactive approach help to support inclusion and diversity projects?
03:10-04:05 What specific measures are used to support diversity in sport at uhlsport?
04:06-05:30 Melanie Steinhilber supports the SPORT1 initiative #FrauenFuerFussball as a patron. How important is your position in this initiative both for you personally, and for your company?
05:31-06:29 What are barriers to the visibility of women's football and how can the WomenForFootball initiative help to overcome them?
06:30-07:44 How important are cooperations with sports organisations and federations?
07:45-08:55 How should women's football be established in society? How can consumers stand up for diversity and equality?
08:55- Conclusion
