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SCHÖNER WOHNEN Polarweiss


The white vest


Idea

Using the “Polarweiss” campaign to integrate home interiors magazine SCHÖNER WOHNEN in the goalkeeping awards “Die Weisse Weste” and in the SPORT1 shows Bundesliga Aktuell

Implementation

Segment sponsoring for “Die Weisse Weste” in Bundesliga Aktuell, supplemented by native teaser online on SPORT1.de. Microsite incl. client branding with content about the awards and the current ranking.

Integrations

Made with ❤ in munich, germany

 

 

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